Tel: 01206 338915 E: Michael@promotionwine.co.uk
WHAT IS CELLAR CLASSICS

We are delighted to introduce Cellar Classics to you. Thirty years ago a Cellar Classic would have probably originated from either Bordeaux or Burgundy in France or Oporto in Portugal – with a caveat that the wine would not be ready to drink for another generation in time.

However to-day we are a wine consuming nation that has exposure to a cornucopia of wine choice from around the world with ninety per cent of purchases being consumed within a week.  Cellar Classics are not about laying down wines that need ten or twenty years to mature to be ready for drinking, but more importantly providing options for more immediate enjoyment amongst friends and family. Very often these wines, with the correct storage conditions, will have the ability to maintain or even improve their quality over a specific period of time. All Cellar Classics will come with my recommended drinking ‘window’, to avoid any disappointment because I am as guilty as anyone in forgetting about a bottle tucked away in the ‘cellar’ and finding that once opened it is well past its best.

Cellar Classics is our brand badge of honour, marking those wines we believe to be stand out or that are interesting. If you want to learn, invest or find something unique for your cellar, this is where you will find what you need.

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Pallet Pledge

We are always looking for new independent growers who have interesting wines to offer. Through our Pallet Pledge you are put in direct contact with their cellar door. All we look to do is fulfil a pallet order, by you pledging to take a case at a pledge rate and then we ship the order.

All we ask is that once you have hopefully enjoyed the wine, you give us some feedback as to whether you would like to see it as a permanent fixture on our list.

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